Collections
BORN FOR THIS™ ARTIST COLLECTION SERIES
The Born For This™ Artist Collection Series is a curated program of collaborations with talented artists, using premium merchandise as the canvas for their creative expression. Each release translates an artist’s unique vision into wearable form, blending art, culture, and purpose through carefully crafted pieces. Designed as collector’s editions and produced in limited quantities, every drop is intentionally rare—meant to be owned, worn, and preserved. The series exists to spotlight authentic voices and meaningful work, honoring the belief that some things aren’t mass-produced—they’re born for this.
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BORN FOR THIS™ X ALESSANDRO COSTA
BORN FOR THIS™ X ALESSANDRO COSTA >> Fight Capsule
Born For This™ X Alessandro Costa brings an exclusive UFC Noche capsule drop — the boldest and sickest release for Costa to date. Headlining the collection is a wolf-inspired graphic tee, a nod to his fierce fighting spirit, dropping in multiple colorways for maximum impact. Designed with detail and built for those who know, this capsule captures Alessandro’s relentless energy and unshakable presence inside the cage. Limited, powerful, and made to stand out — this is the definitive Costa release, only for those who know.
#bornfighters
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BORN FOR THIS™ X ALEX HERNANDEZ
Born For This™ X Alex Hernandez introduces an exclusive UFC Noche capsule drop featuring his bold new alter-ego, El Gran Chango. This limited release showcases a powerful Alex X Orangutan Chango graphic, fusing Hernandez’s raw intensity with the primal force of his new persona. Available in both black and white colorways, the design captures the fearless energy and unshakable confidence Alex brings to the Octagon. A statement piece for those who know, this drop marks the official arrival of El Gran Chango — wild, untamed, and built different.
#bornfighters
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BORN FOR THIS™ X BOBBY KING GREEN
Born For This™ proudly unveils its latest collaboration with Bobby “KING” Green through a limited-edition Fight Capsule released ahead of his February 28, 2026 UFC showdown in Mexico City—marking the most in-depth merchandise drop of Green’s career to date. Rooted in authenticity and West Coast heritage, the collection centers around his unmistakable red bandana, reimagined through premium materials, bold graphics, and California-driven design language that reflects both his fighting spirit and street-level legacy. Every piece in the capsule captures the raw confidence, resilience, and individuality that define KING Green, delivering a statement release built for fight night and beyond—because legends aren’t made in comfort, they’re born for this.
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BORN FOR THIS™ X BRANDON MORENO
Brandon Moreno is going home — and Born For This™ is going with him. On February 28, 2026, the Assassin Baby headlines as the main event in Mexico City, fighting in front of the country that raised him, in a moment that transcends the sport. To mark the occasion, we dropped a limited edition Fight Capsule featuring premium and standard issue cut tees, hoodies, and crewnecks that are as clean as Moreno's finishing instincts. This isn't just merch — it's a piece of a moment you'll want to remember. Grab yours now before it sells out.
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BORN FOR THIS™ X DAN IGE
Born For This™ proudly unveils its latest collaboration with UFC featherweight icon Dan Ige, releasing an exclusive three-piece merch capsule ahead of his highly anticipated return to the Octagon on February 21, 2026 at UFC Houston. Each design captures a different dimension of Ige’s identity—his relentless Hawaiian warrior spirit, his blue-collar discipline forged through years of sacrifice, and the quiet faith and resilience that define his walk to the cage—coming together as a visual story of purpose, pressure, and perseverance. Built with premium construction and intentional detail, the collection isn’t just fight gear—it’s a statement for those who live with conviction, move with heart, and know they were truly born for this.
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BORN FOR THIS™ X DIEGO LOPES
BORN FOR THIS™ X DIEGO LOPES >> UFC Noche Official Fight Capsule
Launching our debut collab with an exclusive Noche capsule drop — the sickest collection yet for one of the UFC’s fastest-rising stars. This release brings bold energy and signature style, featuring iconic graphic tees, the statement Western Cowboy Hat, and more limited pieces that channel Diego’s fearless spirit and unforgettable presence inside the octagon. Built for those who live by instinct and move with purpose, this drop captures the essence of Diego’s journey — Dream, Believe, Make It Happen — and marks his biggest merch release to date.
#bornfighters
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BORN FOR THIS™ X EDGAR CHAIREZ
Born For This™ continues to build momentum inside the global fight scene with its latest limited-edition collaboration capsule alongside Mexican UFC standout Edgar Chairez, who steps into the spotlight as the co-main event of UFC Mexico City on February 28, 2026. Rooted in culture, pride, and the relentless spirit of competition, the capsule features a hand-drawn custom illustration brought to life across a premium graphic tee and matching hoodie—each piece designed to capture Chairez’s journey, heritage, and warrior mentality. Produced in strictly limited quantities, the release represents more than apparel; it’s a statement moment that connects the energy of Mexico City fight night with the Born For This™ ethos of purpose, pressure, and proving you belong on the biggest stage.
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BORN FOR THIS™ X GIANNI VAZQUEZ
After years of relentless grind, overcoming adversity, and carving his place through the regional ranks, Gianni Vazquez finally earned the call-up to the UFC — and Born For This™ is honored to power his historic moment. From early mornings in the gym and late nights sharpening every aspect of his game, Gianni’s journey has been defined by heart, hustle, and an unshakeable belief that he was destined for the world’s biggest stage. Now, just days before stepping into the Octagon on Saturday, February 7, 2026, Gianni answers a short-notice call to fight — a true testament to his readiness and warrior spirit. To celebrate this milestone, we’re proud to launch the Gianni Vazquez UFC Debut Capsule, a limited collection designed to honor his roots, resilience, and readiness to seize the moment. For those who live with purpose and fight without hesitation — this one’s for you.
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BORN FOR THIS™ X GRAFIK
Born For This™ launches its Artist Collection Series with a statement-making debut in collaboration with Southern California artist Grafik. The inaugural drop features Grafik’s signature hand-drawn style Chrome Script, rendered with a raw, high-polish edge that feels both timeless and disruptive—available on our premium and standard issue hoodies as well as t-shirts. Known for his deep roots in the music and fashion industries, Grafik has designed at the highest levels for brands like Volcom, Hot Topic, Netflix's Stranger Things Series, and beyond, bringing decades of culture and credibility into this release. His Chrome Script interpretation marks Born For This™’s first-ever artist collaboration, setting the tone for a series built on authenticity, craft, and artists who live the mentality—not just design it.
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BORN FOR THIS™ X JOSHUA VAN
Born For This™ joins forces with UFC flyweight contender Joshua Van for an exclusive limited-edition collaboration ahead of his December 6, 2025 fight in Las Vegas. Known for his explosive style and fearless rise through the division, Van embodies what it means to be Born For This™—sharp focus, bold movement, and all action. This drop features a custom-made hat crafted to represent Josh’s story and roots, alongside premium hoodies, premium tees, and signature tees that capture his fight-night intensity through clean, powerful graphics. Produced in small numbers and never to be restocked, this release marks a defining moment for both Van and the Born For This™ movement.
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BORN FOR THIS™ X RICKY SIMON
Born For This™ drops the Officer Simon limited-edition collaboration with UFC fighter Ricky Simon ahead of his November 8, 2025 fight in Las Vegas. The theme nods to Ricky’s viral in-cage moment when he told his opponent he was “going to arrest him,” sparking the legend of Officer Simon. This exclusive capsule captures that mix of humor, confidence, and fight-night energy that fans love about Ricky—real, unfiltered, and all heart. Featuring premium tees and heavyweight hoodies with bold “Officer Simon” graphics, each piece is produced in limited numbers and won’t be restocked. When the cage door closes, you already know—Officer Simon’s on duty.
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BORN FOR THIS™ X SANTIAGO 'BORDER BOY' LUNA
Born For This™ continues its rise alongside the next generation of warriors with a powerful new collaboration featuring UFC flyweight prospect Santiago “Border Boy” Luna, released ahead of his second Octagon appearance at UFC Mexico City on February 28, 2026. After accepting a short-notice bout at UFC Noche and delivering a relentless back-and-forth thriller that ended in an emphatic victory, Luna proved he belongs on the biggest stage—and this exclusive capsule captures that fearless momentum. Centered around one fresh, statement-driven design, the drop is available in both hoodie and t-shirt silhouettes, offered in premium and standard issue constructions to match every fighter’s grind. Produced in strictly limited quantities, this release is built for those who recognize the moment early—secure yours while you can.
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BORN FOR THIS™ X TACO PADILLA
Born For This™ teams up with fan-favorite UFC fighter Chris “Taco” Padilla for an exclusive limited-edition merch drop ahead of his November 8, 2025 showdown in Las Vegas. This collaboration celebrates Taco’s relentless style and fight-for-everything mentality—embodying what it means to be born for this. Original artwork by So Cal based artist BUG -- the design delivers with bold fight graphics, premium materials, and a design language that hits as hard as his strikes. Produced in limited quantities and never to be restocked, this capsule is a collector’s release for real ones only. Available now—before Taco steps into the Vegas lights.
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BORN FOR THIS™ X TRACY CORTEZ
Born For This™ drops a limited-edition collaboration with UFC flyweight standout Tracy Cortez—timed for her return to New York City on Saturday, November 15 at Madison Square Garden. Built for pressure, this capsule embodies all that Tracy represents from fight to culture – with our signature, no-quit aesthetic: premium tees and statement pieces crafted in small runs, numbered and never to be restocked. This is for those who move on instinct and show up when it matters—just like Tracy as she steps back into The Garden for UFC 322. Secure yours before the walkouts; once they’re gone, they’re gone.
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HALLOWEEN
Born For This™ unveils its inaugural Halloween release — a hauntingly detailed, glow-infused graphic drop inspired by the chilling worlds of Ghostface and Hellraiser. This limited edition design marks a defining moment for the fast-rising brand — blending cinematic horror aesthetics with the signature Born For This™ grit and craftsmanship. Each piece is a true collector’s item, meticulously produced in small quantities and never to be reproduced. Once it’s gone, it’s gone — a first-of-its-kind drop for those who live boldly, fear none, and were Born For This™.
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NOCHE DROP
Born For This™ proudly announces its exclusive Noche Mexico Independence Day drop—a bold tribute to culture, pride, and fight night energy. This limited release features cultural graphic tees crafted in both premium heavyweight and standard issue lightweight cuts, designed for those who move with purpose and wear their heritage with pride. Every detail pays homage to Mexico’s spirit of resilience and celebration, making this drop a must-have for Independence Day weekend. Born For This™—for those who know they were built different.
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