Born For This™ is making its official debut in the fight world with a landmark collaboration alongside UFC superstar Diego Lopes, dropping just in time for his main event showdown at UFC Noche on September 13, 2025, in San Antonio, Texas.

This historic collab highlights the shared spirit between the brand and the fighter: instinct, resilience, and the ability to rise under pressure. The Born For This™ x Diego Lopes collection delivers limited-edition fight night apparel designed for real ones who know what it means to be built different.

Fans can expect premium tees, statement graphics, and exclusive gear that embodies Diego’s fearless style inside the Octagon. Whether you’re watching live in San Antonio or repping from home, this drop lets you wear the energy of fight night.

Don’t miss your chance to own the debut collection from Born For This™ and Diego Lopes.

Available 8/30/25 at 5pm PST exclusively at >> BornForThis.shop